Their newest campaign, ‘One Conversation Can Save A Life’ aims to remind people of the power we all have to make a difference in just a few words – because one conversation really can save a life. Work surrounding their last campaign highlighted that many people may not be confident in navigating conversations where someone may open up to you, so with this campaign, they aim to equip people with the skills to be confident in those critical conversations, no matter where they may be. We can’t wait to see where this new campaign takes them!
Their first campaign, titled “Am I manly enough?”, aims to tackle the stigma surrounding masculinity and looks at how such a concept varies from person to person. This campaign asks men to end the sentence, “Am I manly enough if…”, filling in the blank with a phrase that challenges stereotypes. They created their own branded pink merchandise, spoke at conferences across the country, and have had the chance to share our campaign with not only the school and wider community, but also some well-known names such as radio host, Roman Kemp; Albion strikers Daryl Dike, Jed Wallace and Grady Diangana: and Gym Shark CEO Ben Francis. The biggest moment that came from ‘Am I Manly Enough?’ and a moment we will never forget, was a visit from His Royal Highness, Prince William. You can read more about that visit on its section of the website.
If you would like to learn more about the campaign please contact: Kerry.Whitehouse1@st-michaels.sandwell.sch.uk
